Visual Content Agency
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Jose Ocando

Modern abstract still-life imagery for marketing site.

Services: Photography styles, Art direction, Prop production, Photography, Retouching

  Phase 1  Define still-life photography styles, starting with brand characteristics then outlining what does and doesn’t communicate those traits visually.

Phase 1
Define still-life photography styles, starting with brand characteristics then outlining what does and doesn’t communicate those traits visually.

  Phase 2  General direction is defined during low fidelity sketches, then iterated upon during high fidelity sketch phase.

Phase 2
General direction is defined during low fidelity sketches, then iterated upon during high fidelity sketch phase.

  Phase 3  Production using custom marbled paper, clay, and styrofoam.

Phase 3
Production using custom marbled paper, clay, and styrofoam.

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 Once constructed, it’s on for lighting magic and photography.

Once constructed, it’s on for lighting magic and photography.

  Phase 4  Retouching

Phase 4
Retouching

Final Images
A blend of a reality and digital painting.

 Special thank you to Alicja Colon. Alicja designed the stunning illustration featured in the header. She has an amazing process for discovering who you are and creating something that matches that. I love how this illustration reflects my curious and thoughtful approach to web design. Thanks so much Alicja!  ~ Jose Ocando

Special thank you to Alicja Colon. Alicja designed the stunning illustration featured in the header. She has an amazing process for discovering who you are and creating something that matches that. I love how this illustration reflects my curious and thoughtful approach to web design. Thanks so much Alicja!

~ Jose Ocando

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